1. Start with what interests you
Did you recently create a new feature? Hear about something cool you want to learn more about and share? Take time to research the topic, why it matters, and how it compares to similar features, products, or ideas.2. Read similar content
If you're going to write a blog, see what you like about other blogs. The same goes for documentation. Pay attention to what you like and don't like, and most importantly, why.3. Write your draft
Don't worry about perfection! This is the time to get your ideas down. Part of what causes us to dread the blank page is fear of doing it wrong. There is no "wrong" in the draft stage. Just start writing.4. Organize your content
Now that you've got your ideas down, look at the flow of the information. Are you starting with something that will hook the reader's interest or with something irrelevant or too detailed? Does the body of the document go off on tangents or add unrelated points in the middle of a paragraph? Are you summarizing at the end and giving further resources the reader can link to, or does it just trail off?5. Edit
Go through each sentence and ask whether it adds value to the reader. Cut unnecessary words, phrases, and sentences. Make sure each sentence makes grammatical sense, and if you're unsure about a word or how to use commas correctly, look it up.6. Take a break, and then read it again
Time away helps your brain reset so you can spot those gaps I mentioned in my last post.7. Get it reviewed
This is the most important step. Send your draft to people who can give you feedback on the subject matter, the writing, or both. Wait for all the feedback to come in, and then (politely!) ask for clarification on unclear feedback. If you get conflicting feedback from different reviewers, you might need to make a judgment call about which makes the most sense. Be courteous and grateful, never defensive, with your reviewers. They are your most important resource, so treat them well.8. Do a final edit
Incorporate the feedback, take a break, and then read it one more time. If you make anything other than the slightest tweaks at this point, get it reviewed again.9. Publish and promote
Congratulations! You did it! Now it's time to make sure people read it. If you wrote a blog post, promote it on social media. Add appropriate keywords and hashtags.If you updated documentation in response to customer feedback, let them know you fixed it and thank them for helping you improve the docs. In all cases, be sure to let your reviewers know it's published and thank them. People who are acknowledged are more likely to keep giving you feedback.
Time to jump in! You can print this list and start ticking off the steps, or you could add each step on your calendar. I like using the Self journal for planning and tracking goals. Whichever system you use, just start.
Do you have any tips or tricks for finishing a writing project? Please share them in the comments.
